DREX.STUDIO


Sarah Drexler*
aka Drexy Spice








A one day in-studio production shot in Chelsea, NYC—

Concept, art direction, wardrobe & prop styling, logo design, editorial landing, and full page ad for the New York Times print paper with Icon/Thinx. Celebrating World Continence Week, this campaign was created to educate and empower women to speak out and support those 1 in 3 of us who leak a little.

Inspired by real leaking women.

Mark
Info / CV        Selected Works—


                      01. SS—20 Mini Mag
                      02. The Movement
                      03. The Garden Walk
                      04. Jan Resort 2020
                      05. 3 in 3
                      06. A Rose is a Rose
                      07. Icon Videos
                      08. MISC.design
Concept & Art Direction—Drexy Spice*
Props—Drexy Spice*
Wardrobe—Drexy Spice*
Design & Production—Drexy Spice*
Photography—Mary Fix





Icon (now Speax) 3 in 3 Campaign—Inspired by real leaking women.

A one day in-studio production shot in Chelsea, NYC—Celebrating World Continence Week, This campaign was created to educate and empower women to speak out and support those 1 in 3 of us who leak a little. Not just (y)ours. #threeinthree



Campaign Placements—Homepage updates / Editorial landing page / Email / Digital Marketing / Social media

Featured and published in the New York TImes for World Continence Week, 2018.






















︎    ︎

Icon / Thinx


Mark