DREX.STUDIO


Sarah Drexler*
aka Drexy Spice







A two day on-location editorial production and 36. pg. printed catalogue—

Our SS/20 mini magazine was created to celebrate earth month, highlight the launch of new colorways, and promote the launch of our first ever sandal silhouettes. Inspired by the lush tones and raw textures of the desert—deep rusts, dusty pastels, and crisp blue skies.

The strategy around this editorial was to acquire new customers, push fashion credibility, spread brand awareness, and to celebrate mother earth alongside our love for living sustainability.
Mark
Info / CV        Selected Works—


                      01. SS—20 Mini Mag
                      02. The Movement
                      03. The Garden Walk
                      04. Jan Resort 2020
                      05. 3 in 3
                      06. A Rose is a Rose
                      07. Icon Videos
                      08. MISC.design
Art Direction & Design—Drexy Spice*
Creative Direction—Lindsey Bissing
Illustration—Gretchen Röehrs
Photography—Agnes Lloyd Platt
Props—Chime Serra
Wardrobe—Lauren Goodman
Production—Bauie/Anne Slater




SS—2020 Mini Mag

A two day on location production—Celebrating Earth month and Rothy’s SS/20 collection.

 
Day 1—
Shot in the Venice beach home
of LA based photographer and architect Philip Dixon

Day 2—
Shot in California’s Red Rock Canyon state park





Created with mother nature in mind—This 36 page editorial was printed on 100% recycled paper!





















































︎

Rothy’s 2020



Mark